First Things First

Show Location: Magnuson Park Hangar 30

Show Dates: Friday, January 21st-Saturday, January 22nd

Show Hours: 11:00 a.m. – 5:00 p.m. Friday; 10:00 a.m. – 5:00 p.m. Saturday

Be sure to join the Facebook event, and tell all your current stockists and buyers to do the same! We will be working hard over these winter months to get as many shops that you’ve requested in your applications as we can, and we already have a great starting base of buyers from our previous wholesale shows from which to draw. But the more you can help with outreach and talking about it in your circles, the faster word will spread!

GENERAL INFORMATION

  • Booth Fee: $350/$450 (for a 5×10 or 10×10 booth)
  • The hangar will be locked and secured overnight; no need to tear down and set up each day (but please bring super valuables home with you!)
  • Parking at Magnuson Park is FREE and easy–both for our shoppers and for you!
  • Table and chair rentals will be available. Stay tuned for information coming your way about this between now and the show.

Articles & Resources

We’ve been sending out lots of helpful info and tips in our vendor newsletters. Be sure to read up on these if you’ve missed any of them, but here are some quick links for great resources on wholesale prep:

FREE CLASS: VISUAL MERCHANDISING

Here’s a free opportunity for you next week, if you’d like some great insight from our friends at Vertical Ledge about building out a more enticing booth display!

Join Vertical Ledge Owner, Sydney White, as she walks us through the importance of visual merchandising through the Stand As A Service (a playful take on SAAS- software as a service). Learn how the customer experience is the most important aspect of merchandising as a boutique store owner, wholesaler, and handmade artisan and how visual merchandising can solve your deepest fears: that the customer will walk away without buying a thing because the SPACE (retail, pop up, etc) is not an enjoyable experience.

Vertical Ledge is a modern, minimal, done-for-you visual merchandising company. Run by the husband and wife team, Andrey and Sydney are just like you, started this fun project that has blossomed into over 30 SKUs over 3 years tailored to the pop-up shopping experience.

FREE CLASS: CANDID WHOLESALE

Immediately afterwards, join Candid founder Avery Bloom for a chat about current online wholesale offerings (e.g. Faire, Tundra, Bulletin, Joor), pros, cons and pricing. Find out what tools are available for you to grow and sustain your wholesale business. Have a look at integrations, orders and invoicing in Candid to see how it compares to what you currently use.

load-in

Load-in will be from 8:00 a.m. to 11:00 a.m. on Friday, January 21st. Doors will open to buyers promptly at 11:00 a.m., so please be sure you are completely ready and set up at least 15 minutes before then.

You may load in via either the North OR the South lot, depending on which is closer to your booth location.

When you arrive, pull into the closest spot available near the door, unload your car, and cart your belongings to your assigned spot.

There will be one check-in table at each load-in door. Please come check in as soon as you arrive so that we can check your vaccination card and hand off your materials, and then you may continue loading in!

Once you’ve done so, you must re-park your car before setting up any part of your booth, to allow room for other vendors to unload. There is free parking in all of the lots at Magnuson Park.

Load-out on Saturday will work the same way: you must have your booth completely packed up before you go get your car, and at that point you may pull up to the closest loading door, cart your belongings to your car, and exit as quickly as you can to allow room for the next vendor to pull up. Thank you for your cooperation! If everyone abides by these rules, load-in and load-out should go smoothly for us all.

The Hangar will be fully locked overnight and you are welcome to leave your booth set up — no need to tear down each night!

On Saturday morning you may come as early as 9:00 a.m. to spruce up your booth. Please be ready to exit the building on Friday by 5:15 p.m. at the latest, and plan on making any changes to your booth the following morning during this time.

load-out

You may begin tearing down your booth at 5:00 p.m., and no earlier.

Load-out on Saturday will work the same way: you must have your booth completely packed up before you go get your car, and at that point you may pull up to the closest loading door, cart your belongings to your car, and exit as quickly as you can to allow room for the next vendor to pull up. Thank you for your cooperation! If everyone abides by these rules, load-in and load-out should go smoothly for us all.

Booth Assignments & Load-In Schedule

click to download

WHOLESALE LINE SHEETS DEMYSTIFIED

Learn the fundamentals of a wholesale line sheet in this easy and accessible lecture.  Sam will talk you through the anatomy of a line sheet, give you suggestions on ways to streamline your process and she will cover various ways to create a digital version as well as offer suggestions for a print version that will fit with any budget.

BUILDING WHOLESALE FOR MAKERS

Learn how to successfully position your brand for the wholesale market. We’ll talk about pricing your goods, retail ready packaging, linesheets, and terms as well as how to build strong stockist relationships through thoughtful correspondence strategies. Unsure which platforms or types of outreach you should pursue? We’ll explore all the options and pros/cons of each. Whether you’re a seasoned wholesaler struggling to grow your reach or a complete beginner this session will help you pinpoint your efforts so you can grow your wholesale audience